To rectify this naive view, I reckon that one good way is to showcase what we, the business professors, do in our research, and how our research can create a difference to the world. Our school has been actively doing this through our business insights series, but it may be helpful to give this task a lighter treatment here. So, I created this blog mostly to share what I have learned from (and, very occasionally, contribute to) the business literature. I hope readers will find this blog helpful in appreciating how a systematic treatment of business subjects can enrich our life.
For this first entry, I have not selected any business topic. However, the following is an excellent piece shared by a renowned accounting scholar who helped found our school back in the 1990s. The article discusses the differences between the various tiers of universities in the world, what makes a top university, and why an all-rounded research emphasis underscores the road to success of building a top, impactful university. It is a food-for-thought for those who do not understand why many universities are willingly spending huge amount of resources on academic research which seems hardly accessible to the general public.
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